Podcast Marketing That Gets Your Show Found.
Most shows do not have a content problem. They have a discovery problem. We turn every episode into a searchable, repurposable asset that compounds over time, using keyword research, on-page SEO, content repurposing, and a steady guest cadence. You record the show. We make sure the right people actually find it.
We use AI-Driven Podcast Marketing Strategies
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Overview
What is Podcast Marketing?
Podcast marketing is the work of getting your show discovered, not just published. A great episode that nobody can find still fails. Our approach is discoverability-first: we research the keywords and topics your ideal listeners actually search, optimize every episode page and set of show notes so search engines and podcast apps understand them, and repurpose each episode into clips, posts, and written assets that feed discovery across channels. We pair that with a consistent guest cadence that compounds your reach. We are an AI-first team, so the keyword research, repurposing, and reporting that used to take a week happen in a fraction of the time. You focus on recording a show worth hearing. We build the system that gets it heard.
Who This Is For
Built for teams that are ready to grow.
Founders and CEOs building authority
Leaders who use a show to build trust, win mindshare, and feed a pipeline without buying every click.
Independent podcasters
Solo and small-team creators who want durable organic growth instead of chasing one viral moment.
Brands with a branded show
Companies running a podcast as a content engine that needs to be found, not just posted.
Experts, coaches, and authors
Subject-matter experts turning episodes into a searchable library that builds a platform over time.
We also work with networks, agencies, and in-house marketing teams. If you have a show worth hearing, we build the system that gets it heard.
Our Process
How we deliver.
We treat your podcast as a searchable, repurposable asset rather than a series of one-off uploads. Each episode is mapped to the terms your audience searches, optimized so search engines and apps can rank it, and repurposed into assets that pull new listeners back to the show. A consistent guest cadence widens the top of the funnel, and clear reporting tells us what to do more of.
Keyword and topic research mapped to what your ideal listeners search
On-page and episode SEO: titles, show notes, transcripts, and episode pages
Content repurposing into clips, written posts, and search-friendly assets
A steady guest cadence with outreach, scheduling, and coordination
Multi-platform distribution so each episode shows up where your audience is
Analytics and reporting tied to growth, not vanity downloads
Benefits
Why it matters.
Episodes That Rank
Show notes, titles, and episode pages optimized so search engines and apps can find and surface them.
Keyword-Led Topic Strategy
A content plan built around the searches your ideal listeners actually make, so episodes earn discovery.
A Real Repurposing System
Every episode becomes clips, written posts, and assets that feed discovery instead of disappearing.
Compounding Guest Reach
A consistent cadence of guests and appearances that widens your audience month over month.
Multi-Platform Distribution
Your show shows up across podcast apps, YouTube, and social, not just one feed.
Clear, Honest Reporting
Dashboards that tie growth to topics, keywords, and guests, so you know what to do next.
AI-First Speed
Research, repurposing, and reporting that used to take a week handled in a fraction of the time.
A Searchable Back Catalogue
Older episodes keep earning listeners because they stay optimized and discoverable.
Services Included
What's included.
Podcast Growth Strategy
Niche, audience, and topic strategy with a sequenced roadmap built around your goals.
Learn MorePodcast Keyword Research
Intent and topic mapping so episodes target the searches your ideal listeners make.
Learn MoreOn-Page and Episode SEO
Optimized titles, show notes, transcripts, internal linking, and episode pages that rank.
Learn MoreContent Repurposing
Each episode turned into short clips, written posts, and search-friendly assets that feed discovery.
Learn MoreGuest Scheduling
A consistent guest cadence with outreach, coordination, and calendar management.
Learn MoreMulti-Platform Distribution
Episodes and assets published where your audience already is, from apps to YouTube to social.
Learn MoreAnalytics and Reporting
Clear dashboards tying downloads and growth to the topics, keywords, and guests driving them.
Learn MoreWhat sets Aurelius Media
apart?
Other Agencies
Results
Proven results.
84+
Businesses scaled across verticals by the Aurelius team
20+
Platforms each episode is optimized and distributed across
3-5x
Discovery-ready assets created from every single episode
Client Testimonials
What our clients say.
FAQ
Frequently asked questions.
We get your show discovered. That means keyword and topic research, on-page and episode SEO, content repurposing into clips and posts, guest scheduling, distribution, and reporting. You record the episodes and we build the system that gets them in front of the right listeners.
Production and editing make the episode. We make sure people find it. Our focus is growth and discoverability: search, repurposing, guests, and distribution. If you already have editing handled, we slot in on top of it.
For podcast growth, we focus on compounding organic discoverability: search, repurposing, and a guest network that keeps working long after launch day. That is where the durable growth is. We keep the strategy centered on assets you own rather than rented attention.
No. We do not do inbound link building. Our growth model is built on making your episodes searchable, repurposing them into assets that earn attention, and expanding reach through guests and distribution.
Yes. Episode titles, show notes, transcripts, and dedicated episode pages all give search engines and podcast apps something to understand and rank. Most shows leave this completely untouched, which is exactly the gap we close.
Access to your hosting and episode pages, your back catalogue, and a sense of who you want listening. From there we audit what you have, map your keywords, and build the growth roadmap.
Repurposing and distribution lift visibility quickly. SEO and search discovery compound over weeks and months as episode pages get indexed and your library grows. The earlier we start optimizing the back catalogue, the faster it stacks up.
The podcast apps your audience uses, plus YouTube and social for repurposed assets. We distribute each episode and its derivatives where they are most likely to be found and shared.
We do not sell guaranteed vanity numbers. We build the systems that earn real, qualified listeners and we report honestly on what is working so the growth is durable.
Book a free strategy call. We will look at your show, your goals, and where the discovery gaps are, then give you a clear roadmap. No obligation and no hard sell.
Pricing depends on your scope, goals, and campaign complexity. We offer transparent pricing with no hidden fees. Book a free strategy call and we will provide a custom quote tailored to your business.
Our service includes campaign setup, strategy development, creative production, bid management, A/B testing, conversion tracking, monthly strategy calls, and transparent performance reporting.
We recommend a 3-month initial engagement for meaningful results. After the initial period, we move to month-to-month with 30 days notice to cancel. No long-term lock-in contracts.
We have worked with 150+ clients across 25+ countries — eCommerce, SaaS, education, real estate, healthcare, authors, and more. We will share relevant case studies on your strategy call.
Three things set us apart: (1) Fractional CMO model — you get senior strategists, not junior account managers. (2) AI-native workflows for bid management, creative testing, and reporting. (3) Google Partner certified with 20+ years of collective experience and $50M+ in ad spend managed.
Explore More
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Ready to scale?
Book a 15-minute strategy call to discuss how we can help grow your business with podcast marketing.
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