Aurelius MediaAurelius Media
Industry Verticals

Podcast Marketing That Gets Your Show Found.

Most shows do not have a content problem. They have a discovery problem. We turn every episode into a searchable, repurposable asset that compounds over time, using keyword research, on-page SEO, content repurposing, and a steady guest cadence. You record the show. We make sure the right people actually find it.

Episodes That Rank
Keyword-Led Topic Strategy
A Real Repurposing System

We use AI-Driven Podcast Marketing Strategies

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GL Bajaj Institute of Technology & Management
GL Bajaj Institute of Technology & Management
GL Bajaj Institute of Technology & Management
GL Bajaj Institute of Technology & Management

Overview

What is Podcast Marketing?

Podcast marketing is the work of getting your show discovered, not just published. A great episode that nobody can find still fails. Our approach is discoverability-first: we research the keywords and topics your ideal listeners actually search, optimize every episode page and set of show notes so search engines and podcast apps understand them, and repurpose each episode into clips, posts, and written assets that feed discovery across channels. We pair that with a consistent guest cadence that compounds your reach. We are an AI-first team, so the keyword research, repurposing, and reporting that used to take a week happen in a fraction of the time. You focus on recording a show worth hearing. We build the system that gets it heard.

Who This Is For

Built for teams that are ready to grow.

Founders and CEOs building authority

Leaders who use a show to build trust, win mindshare, and feed a pipeline without buying every click.

Independent podcasters

Solo and small-team creators who want durable organic growth instead of chasing one viral moment.

Brands with a branded show

Companies running a podcast as a content engine that needs to be found, not just posted.

Experts, coaches, and authors

Subject-matter experts turning episodes into a searchable library that builds a platform over time.

We also work with networks, agencies, and in-house marketing teams. If you have a show worth hearing, we build the system that gets it heard.

Our Process

How we deliver.

We treat your podcast as a searchable, repurposable asset rather than a series of one-off uploads. Each episode is mapped to the terms your audience searches, optimized so search engines and apps can rank it, and repurposed into assets that pull new listeners back to the show. A consistent guest cadence widens the top of the funnel, and clear reporting tells us what to do more of.

1

Keyword and topic research mapped to what your ideal listeners search

2

On-page and episode SEO: titles, show notes, transcripts, and episode pages

3

Content repurposing into clips, written posts, and search-friendly assets

4

A steady guest cadence with outreach, scheduling, and coordination

5

Multi-platform distribution so each episode shows up where your audience is

6

Analytics and reporting tied to growth, not vanity downloads

Benefits

Why it matters.

Episodes That Rank

Show notes, titles, and episode pages optimized so search engines and apps can find and surface them.

Keyword-Led Topic Strategy

A content plan built around the searches your ideal listeners actually make, so episodes earn discovery.

A Real Repurposing System

Every episode becomes clips, written posts, and assets that feed discovery instead of disappearing.

Compounding Guest Reach

A consistent cadence of guests and appearances that widens your audience month over month.

Multi-Platform Distribution

Your show shows up across podcast apps, YouTube, and social, not just one feed.

Clear, Honest Reporting

Dashboards that tie growth to topics, keywords, and guests, so you know what to do next.

AI-First Speed

Research, repurposing, and reporting that used to take a week handled in a fraction of the time.

A Searchable Back Catalogue

Older episodes keep earning listeners because they stay optimized and discoverable.

Services Included

What's included.

Podcast Growth Strategy

Niche, audience, and topic strategy with a sequenced roadmap built around your goals.

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Podcast Keyword Research

Intent and topic mapping so episodes target the searches your ideal listeners make.

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On-Page and Episode SEO

Optimized titles, show notes, transcripts, internal linking, and episode pages that rank.

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Content Repurposing

Each episode turned into short clips, written posts, and search-friendly assets that feed discovery.

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Guest Scheduling

A consistent guest cadence with outreach, coordination, and calendar management.

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Multi-Platform Distribution

Episodes and assets published where your audience already is, from apps to YouTube to social.

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Analytics and Reporting

Clear dashboards tying downloads and growth to the topics, keywords, and guests driving them.

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Comparison

What sets Aurelius Media
apart?

Other Agencies

Post the episode and hope it spreads
Downloads with no topic strategy
One clip per episode, when there is time
Random, occasional guesting
Report vanity download counts
Manual processes, basic rules-based bidding
Aurelius MediaAurelius Media
Engineer each episode to be found in search, on YouTube, and in podcast apps
Keyword and topic strategy mapped to your buyers
A full repurposing system: clips, show notes, and search posts
A steady guest cadence that compounds reach
Measure the listeners and actions that actually matter
AI-powered bid management, automated creative testing, real-time optimization

Results

Proven results.

84+

Businesses scaled across verticals by the Aurelius team

20+

Platforms each episode is optimized and distributed across

3-5x

Discovery-ready assets created from every single episode

Client Testimonials

What our clients say.

Aurelius Media transformed our digital strategy in just 90 days. They didn't just deliver clicks — they delivered customers who were ready to buy. Their data-driven approach eliminated the guesswork from our marketing spend.
Karan Bajaj

Karan Bajaj

CEO, Whitehat Jr. (exited $300M)

Working with the Aurelius team gave us the clarity we needed. They cut through the digital marketing noise and built us a system that consistently generates qualified leads. Our sales team can't thank them enough.
Tom Chalmers

Tom Chalmers

CEO, New Generation Publishing

What impressed me most was their process. Aurelius didn't apply a cookie-cutter approach — they took the time to understand our unique challenges and built a custom strategy that delivered results within weeks.
Cameron Hildreth

Cameron Hildreth

Brand Manager, Aden + Anais

FAQ

Frequently asked questions.

We get your show discovered. That means keyword and topic research, on-page and episode SEO, content repurposing into clips and posts, guest scheduling, distribution, and reporting. You record the episodes and we build the system that gets them in front of the right listeners.

Production and editing make the episode. We make sure people find it. Our focus is growth and discoverability: search, repurposing, guests, and distribution. If you already have editing handled, we slot in on top of it.

For podcast growth, we focus on compounding organic discoverability: search, repurposing, and a guest network that keeps working long after launch day. That is where the durable growth is. We keep the strategy centered on assets you own rather than rented attention.

No. We do not do inbound link building. Our growth model is built on making your episodes searchable, repurposing them into assets that earn attention, and expanding reach through guests and distribution.

Yes. Episode titles, show notes, transcripts, and dedicated episode pages all give search engines and podcast apps something to understand and rank. Most shows leave this completely untouched, which is exactly the gap we close.

Access to your hosting and episode pages, your back catalogue, and a sense of who you want listening. From there we audit what you have, map your keywords, and build the growth roadmap.

Repurposing and distribution lift visibility quickly. SEO and search discovery compound over weeks and months as episode pages get indexed and your library grows. The earlier we start optimizing the back catalogue, the faster it stacks up.

The podcast apps your audience uses, plus YouTube and social for repurposed assets. We distribute each episode and its derivatives where they are most likely to be found and shared.

We do not sell guaranteed vanity numbers. We build the systems that earn real, qualified listeners and we report honestly on what is working so the growth is durable.

Book a free strategy call. We will look at your show, your goals, and where the discovery gaps are, then give you a clear roadmap. No obligation and no hard sell.

Pricing depends on your scope, goals, and campaign complexity. We offer transparent pricing with no hidden fees. Book a free strategy call and we will provide a custom quote tailored to your business.

Our service includes campaign setup, strategy development, creative production, bid management, A/B testing, conversion tracking, monthly strategy calls, and transparent performance reporting.

We recommend a 3-month initial engagement for meaningful results. After the initial period, we move to month-to-month with 30 days notice to cancel. No long-term lock-in contracts.

We have worked with 150+ clients across 25+ countries — eCommerce, SaaS, education, real estate, healthcare, authors, and more. We will share relevant case studies on your strategy call.

Three things set us apart: (1) Fractional CMO model — you get senior strategists, not junior account managers. (2) AI-native workflows for bid management, creative testing, and reporting. (3) Google Partner certified with 20+ years of collective experience and $50M+ in ad spend managed.

Ready to scale?

Book a 15-minute strategy call to discuss how we can help grow your business with podcast marketing.

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